Trend Defining Athleisure Brand Collaborates with Pro Fortnite Gamer and Model for Limited Edition Collection
MONTREAL, QC / ACCESSWIRE / March 18, 2021 / H4X (pronounced "Hacks"), a lifestyle fashion brand favored by professional esports athletes announced today an exclusive apparel capsule collection with FaZe Clan member and fashion model, Nate Hill. The H4X x Nate Hill capsule will drop at 3:00 PM/EST on March 18, 2021, at https://h4x.gg/NateHill. This is the second collaboration between the brand and the competitive gamer. Hill's first drop last March sold out in under 2 hours. Skeleton Sweatshirt
Inspired by Hill's imagination, the capsule collection is dubbed, "The Kid From Somewhere," lifted from Hill's favorite quote, "we are all just a kid from somewhere" and brings to life Hill's hand-drawn doodles, as well as hits of the color red as a nod to the renowned FaZe Clan.
"I'm so stoked to be working with H4X for a second time," says Nate Hill. "I've always been passionate about fashion and I'm hoping this personalized collection inspires kids everywhere to follow their dreams, and also remember to have fun and not take themselves too seriously."
The limited-edition capsule collection consists of a genderless, tailormade drop shoulder hoodie and draw-string joggers. The black-on-black set features custom fabric, scrapbook puff print, and a variety of polished hardware details. Design and production was led by Cole Gurman CEO, H4X. The collection will retail for $88-95 and is available exclusively on www.H4X.gg. Unisex size ranges for the hoodie are SM-XXL and the joggers range from XS-XXL.
H4X CEO, Cole Gurman, commented on the collaboration, "It was cool to collab again with Nate to bring his vision to life. As gaming has become an integral part of our consumers' lives, we know first hand what it's like for them to ‘turn it on' and accomplish the near-impossible. It's really no different than a traditional athlete except for one disruptive element--the ability to maintain poise in a whimsical fashion. It's an attitude of professionalism while not taking yourself too seriously, and that is what we are aiming for with Nate's new 100% custom collection."
Hill, 26, a Philadelphia based member of FaZe Clan, the world's most popular professional gaming and esports organization is also a successful model and artist. He worked in tandem with the H4X L4B (pronounced "LAB") on the look for his second drop. His "The Kid From Somewhere" hoodie features doodles inspired from his personal scrapbook and the accompanying jogger was built to his performance specifications.
Sean Bruce, Director of Business Development for H4X commented on the collaboration, "It's always a pleasure to work with talented fashion forward players like Nate Hill. As it allows our creative team to really develop something special together that is truly unparalleled by anyone else in the esports industry"
The H4X brand, founded in 2015, is a leading athletic performance apparel company that is disrupting the industry with innovation in design and proprietary fabrications all rooted in the DNA of esports. Today, the H4X Design Lab extracts the lifestyle aesthetics embraced by the gaming community and fuses them into environmentally versatile and ergonomic streetwear. The company, a division of Moniker, Inc. is headquartered in Montreal, Canada and led by Cole Gurman, who is the Founder and CEO and a noted expert in the gaming industry. Gurman and his team have a mission to support consumers globally who have a passion for redefining physical limitations in our globalized digital world.
For more information, please visit: www.H4X.gg or follow H4X on twitter (https://twitter.com/h4xgg) and Instagram (https://www.instagram.com/h4xgg/)
Nate Hill is a 26-year-old professional, top-ranked Fortnite player and content creator for FaZe Clan, the world's most prominent and influential gaming organization. In addition to his gaming career, Nate is also an international model on the rise and has been featured in campaigns with iconic fashion brands including Ralph Lauren and Gap. He has worked with notable brands such as Nike, Nissan, GFUEL, SteelSeries, Netflix, and Verizon. Nate is also a guitar player and singer who enjoys golf in his free time.
Chad Romiti 949-293-7781 chad@creativeplayground.com
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